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Technorati Authority and Technorati Blog Ranking is a popular measure of a blog’s performance. Blogs with high Technorati Authority and Ranking are often considered the top blogs of the blogosphere and, as a result, have a better chance of being featured at Technorati. Being recognized on Technorati will certainly increase your traffic and recognition. Here are a few tips on how to increase your Technorati Authority and Technorati Blog Rank quickly.

Inbound Links

To increase your blog’s Technorati Authority and improve your blog’s Technorati blog rank, all you need to do is to increase the number of inbound links (links from other blogs pointing to your blog) to your blog. Here are several ways to increase your blog’s inbound links.

Claim Your Blog

The first and obvious step is to register an account with Technorati and Claim Your Blog. The Technorati Authority of a blog won’t increase until your blog has been claimed in Technorati.

Now Start Building Links

Your Technorati Authority and Rank will begin to improve as the links back to your blog increase. One common way that bloggers increase the number of links to their blog is to leave comments on ‘DOFOLLOW’ blogs. To help prevent comment spam, many bloggers implement a ‘NoFollow’ on the links in their comments, so if increasing your Technorati Authority is your goal, leaving comments on ‘NoFollow’ blogs will not help to accomplish that. It’s also important to choose blogs that have PageRank. The following is a list of blogs with Pagerank from 3-5 that implement ‘DOFOLLOW’ on their comments.

If you are making a lot of posts and comments and getting a lot of backlinks but your authority rank on Technorati never seems to go up, it is probably because the website or blogs linking to you have not pinged Technorati since they posted your link.

You can search Google and Yahoo for your backlinks (i.e., search for link:dotcommogul.net in Google) and submit all of the blogs or websites that link to you using Technorati’s ping tool. If you have a large list, it might be easier to use Sebastian’s Technorati Ping Application. Technorati will add the backlinks to your blog’s count when it receives the pings, increasing your authority ranking! Don’t forget to ping Technorati with your own URL when you update your website, so your own links out will be counted. I’ve added Technorati to my blog settings under Writing (rpc.technorati.com/rpc/ping) so that my blog automatically pings Technorati when I publish a post.

Viral Linking

Viral linking is frequently used to gain backlinks but I think it should be used with extreme caution if at all. You will gain backlinks very quickly with viral linking, but Google just might ban you when it discovers a lot of link farms linking to the same links. This technique was used a lot by John Chow and, as a result, Google banned him. They have since reindexed his blog but he no longer ranks high for “make money online” or even his own name.

Linkbait

Content is still king and creating quality posts still is an extremely effective way to get backlinks to your blog. Write posts that deliver what people want to read about and they will link to it. It also helps to spread a little link love around yourself if you want to get some back. Link to others and they may check you out and link to you. For an example, I found a great post about how to get tons of free backlinks here.

Dirty Tricks

A lot of bloggers claim to have methods to skyrocket their Technorati Authority overnight, but I would stear clear of them. It’s a good way to get banned from Technorati. John Chow is probably the best example of a blogger intent on manipulating Technorati and it is no surprise that he was banned from the Top 100. Not quite as spectacular as Alex King, John has an authority of 4640 giving him a high position if he was allowed in the Top 100.

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